Full Brand Identity Development: Strategy, Messaging & Positioning Framework, Logo design, color palette, font selection, custom design elements, branded pattern, brand kit, brand styleguide.
Website Design and Development (Strategy, Design, Development, Copywriting): Outlined, designed, and built custom website to showcase the HIP HOP MEDICINE brand, services and philosophies. Created a conversion-focused customer journey for a straightforward user experience that guides viewers to easily understand what the brand offers and get involved. 
Outcomes: Increased professionalism, brand authority, brand awareness and recognition, and a high-end brand and website that will bring in new opportunities, clientele and serve the business's growth for years to come.
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